The Top 5 Web-Based Productivity Tools for Small Businesses
1. Google Drive
Like many other cloud storage options, Google Drive enables you to back up and sync all of your documentation for remote access on any device. Within Google Drive you also have the option to create Documents, Presentations, Spreadsheets and Forms alongside a host of other formats through integrated apps.
These documents continually "auto-save" to a secure online storage facility as you type, ensuring that you do not lose work. You also have the ability to share documents or entire collections with your colleagues or users outside of your business, and can simultaneously modify the same document. Quick sharing to email or a number of formats (i.e. PDF) can significantly reduce the time spent organising your correspondence, and a full "history of revisions" is available for each item.
2. Zendesk
Whilst customer contact enquiries can be managed through traditional avenues, many customers may be hesitant to pick up the phone, and emails can be easily overlooked at high volumes. Exploring the use of helpdesk software such as Zendesk could help streamline the process through which you provide support.
Customers have the option to log a "support ticket" through a variety of avenues such email, Twitter, Facebook, directly through your site or app or through instant-messaging "Chat". Once logged, administrators have the ability to organise, prioritise, delegate and resolve issues with a full history. Automated responses can be generated, and both customer and agent have full visibility on the progress of an issue.
Additionally, you have the option to offer your customers self-service through the development of a "knowledge base" containing FAQ's or support topics. Features like instant search and topic suggestions can quickly surface relevant articles and deflect ticket submissions.
3. Join Me
Join Me allows free, instant screen sharing amongst up to 250 viewers, and could be used to review documents with colleagues, train staff or demonstrate your products and services. When you wish to share your screen, a code is generated that viewers simply input into their web-browser without having to register for an account. You also have the option to give your viewers remote control of your screen.
4. Skype
Whilst you may be familiar with free internet and video calling from Skype for personal use, you may wish to consider utilising it for your business. By creating accounts for your colleagues, you can call and instant message, sending files and attachments. Skype also enables you to top up your account with credit to make calls to mobiles and landlines. Upgrading to a Skype Premium account grants you the ability to make group calls with video support.
An addition to internal use, you may wish to investigate the creation of a specific Skype account for your business. Customers then have the option to add you as a contact and see when you are available to chat. As calls between Skype accounts are free, customers may be less hesitant to contact you as no cost will be incurred.
5. Jing
Jing is is a free download from Techsmith which allows you to create images and videos of your computer screen, allowing you to save and share them instantly. Once you have captured the area of your screen, you have the option to annotate before saving to your local PC or sharing via a generated URL. Up to 5 minutes of video can also be recorded and shared with colleagues.
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